Employee Resource Group Logos
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Style Guide
Employee Resource Group Logos
These are the guidelines for the Ripple Employee Resource Group logos at Ripple. The Employee Resource Group logos and visual systems were created to uniquely and authentically represent each individual group, while also working as a cohesive system. When creating communications or designs for these groups you must follow these guidelines to help us maintain an appropriately consistent Ripple look and feel across all groups and communications.
Click here (Ripple-only) to access the Employee Resource Group logos.
Clear Space & Minimum Sizing
When using the Employee Resource Group logo(s) with other visual elements make sure to keep enough minimum clear space around it. Use the width of 1 triskelion (1w) as a base measure to create distance from other text or graphic elements. Never make logo smaller than than 1.675” inches or 120 pixels in width.
Color Usage
There are the four primary color options to be used across all materials. To ensure maximum contrast, always consider the background to which the logo will be applied.
Use .SVG or .PNG as the default file format to support transparency and lossless image quality.
Woman at Ripple Triskelion
In addition to each Employee Resource Group logo, a triskelion that uses the groups color pattern has been developed for use in communications. When using this triskelion design element, the [Group Name] at Ripple logo, or the Ripple corporate logo, must also appear in the design. Please contact the Visual Design Team through #design on Slack with questions about specific use cases.
Color Palette
The Employee Resource Group logos have been developed with a specific set of colors unique to each group. When developing specific collateral please use the Ripple primary color palette.
If there is a need to add more color, do so by introducing photography. Communicate with the Visual Design Team through #design on Slack for assistance in selecting on-brand photo assets.
Typography
The Ripple design language relies heavily on typography to communicate effectively. Click here to learn more and download the approved Ripple typefaces.