Runs on Ripple
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Runs on Ripple
Co-Branding with Runs on Ripple
Ripple provides one frictionless experience to send payments globally. As many of our customers look to further differentiate their payments product or service through association with our brand, we have created the Runs on Ripple partner mark — representing a higher standard of service through real-time payments.
This enables our customers to communicate their commitment to innovative technology and enhanced payments for their valued customers.
What the Runs on Ripple mark conveys:
- Trust and certainty
- Speed and convenience
- Direct international payments
The bold simplicity of the mark is meant to symbolize the key traits above. It is important to follow the guidelines in this document to communicate these benefits with consistency.
Requirements for Usage
Adherence to placement and usage guidelines in this document are required to use the Runs on Ripple partner mark.
Using the Runs on Ripple Mark
Consistent, accurate reproduction of the Runs on Ripple partner mark is essential on all promotional materials. Do not alter the logo in any way.
Partner Logomark Specifications
“Runs on Ripple” Position
The Runs on Ripple logotype should be used with the partner logo with a separator line. For left-to-right reading languages, “Runs on Ripple” should always be on the right in order to read “Partner Runs on Ripple”. For right-to-left reading languages, “Runs on Ripple” to be on the left of the partner logo.
Spacing and Alignment
Use the width of 1 Ripple mark (1w per diagram below) as a measure. For alignment, pay attention to the x-height and the baseline, the top and bottom of the “r” in “ripple”, respectively.
Thickness: 1/20w (round up to next full pixel/point)
Padding: 1w on each side
Color: Black-90 (#23292F)
The Runs on Ripple partner lockup must have a clearspace of 1w around the art. Partner lockup should clearly stand alone from other text, graphics or design elements.
Creating a Lockup
There are 2 categories for lockups, Horizontal Side-by-Side and Vertical Stacked. Use one of the sizing options below:
Flowchart for Creating Horizontal Side-by-Side Lockups
Horizontal Side-by-Side Lockup Examples:
Flowchart for Creating Vertical Stacked Lockups
Vertical Stacked Lockup Example:
When presented with sizing constraints, logos can be used separately with partner logo up to 20% larger as long as the Runs on Ripple logo adheres to a minimum size of 85px.
When using full color artwork, the Ripple triskelion (icon) should always appear in Ripple gradient blue. The Ripple triskelion should never appear in colors other than Ripple gradient blue, or blue, black or white.
Video End Card (16:9)
• Vertically quarter the video screen to define grid
• Align lockup baseline to the center line
• Align supporting text baseline to the top of the lowest quartile
Placement: In-Product Software
The Runs on Ripple partner mark is designed to be highly flexible. Ideally, the mark should be placed in the bottom center on mobile apps. Please use discretion in placement as every use case is different. Use of the Runs on Ripple partner mark is limited to one placement per Web page, advertisement, campaign, banner or in product experience. In printed materials it should appear only once per page.
Placement on Mobile + Desktop
The Runs on Ripple partner mark is designed to be highly flexible. Ideally, the mark should be placed in the lower right corner of advertisements and banners in a trapezoid-like shape, representing a badge. Use of the Runs on Ripple partner mark is limited to one placement per Web page, advertisement, campaign, banner or in product experience. In printed materials it should appear only once per page.
Ripple requires the Runs on Ripple partner mark to be displayed in English. A translation may be used in addition to the English version of the partner mark, if needed. Translations of the Runs on Ripple partner mark must be approved by a Ripple brand representative. Approved translations of the Runs on Ripple partner marks must always appear with the English version of the partner mark.